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GEUP
Global Entrepreneur Upscaling Programme
"Structured Upskilling, Measurable Impact. "
Welcome to GEUP
Welcome to GEUP
Organized By
About GEUP
The Global Entrepreneur Upscaling Programme (GEUP) is a strategic capacity-building initiative under the Coexcel ecosystem, designed to transform micro, small, and emerging entrepreneurs into sustainable, compliant, and growth-ready enterprises. GEUP responds to persistent structural challenges faced by entrepreneurs in developing and emerging economies, including limited access to structured business knowledge, weak strategic planning capability, low financial and digital literacy, and minimal exposure to global market standards. Rather than offering isolated training interventions, GEUP provides a structured, ecosystem-driven development pathway. It integrates upskilling, mentoring, certification guidance, market access facilitation, and digital innovation into a coherent growth architecture.
GEUP is anchored on three core principles:
Structured Training with measurable progression
Ethical and sustainable entrepreneurship
Ecosystem integration for long-term resilience
The programme reflects a commitment to ensuring that economic growth is not only profitable, but responsible, inclusive, and socially transformative.
The COEXCEL Ecosystem: Excellence For All
EXPLORE GEUP PROGRAMMES
GEUP operates through structured tracks tailored to entrepreneurial readiness and sectoral needs.
Each track is built upon five core pillars:
Entrepreneurial Mindset & Leadership
Business Fundamentals
Financial Literacy & Sustainability
Digital & Market Readiness
Growth & Upscaling Strategy
Madani halal-preneur
The B40 Madani Halal Entrepreneur Transformation Track represents one of GEUP’s flagship structured pathways, integrating:
Halal entrepreneurship training
Halal certification consultation
Shariah-compliant financial literacy
Digital marketing application development
Strategic retail and export facilitation
This track serves as a reference model for structured halal entrepreneurial development in Malaysia.
GEUP Track
GEUP Track is a phase-based transformation pathway designed to move entrepreneurs from foundational capability to structured growth and market expansion.
The track includes:
Training Module (48 hours over 3 months)
Halal Certification & Compliance Module
Shariah-based Financial & Investment Literacy
Digital Marketing & Supply Chain Strategy
Participants progress through measurable milestones and receive structured mentorship to ensure readiness before advancing to subsequent phases. The track is designed not merely for knowledge acquisition, but for transformation and operational readiness.
APPLY FOR GEUP COHORT
Our Approach
GEUP adopts a structured, phased, and impact-oriented methodology designed to ensure measurable entrepreneurial transformation.
IMPLEMENTATION MODEL
One-Year Structured Pathway
GEUP follows a one-year structured transformation pathway divided into three measurable phases.
Why GEUP Is Distinctive
Who We Serve:
GEUP is designed for entrepreneurs and aspiring founders who are serious about building structured, compliant, and sustainable businesses.
1. Micro-Entrepreneurs Seeking Structured Growth
2. SMEs & Start-Up Founders
3. B40 & Underserved Entrepreneurs
4. Youth & Graduate Entrepreneurs
5. Halal-Focused Business Operators
6. Social & Impact-Driven Ventures
GEUP is suitable for participants who are ready to commit to a phased, monitored development journey rather than ad-hoc training exposure.
BENEFIT TO SPONSORS
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